INVESTMENT PROJECT 1 - Shaftsbury Avenue, China town, W1

London’s W1 postcode is famous for being the Mayfair and Marylebone area and through extensive research and bargain with the estate agent, we picked up this property in a prized location at 20% below market value. With an area compounded annual growth rate of 12%, this is regarded as one of the highest growth areas in Prime Central London. Being close to West End and Soho, this is a hot spot for young professionals who want to be close to the bustling crowd and the world famous shopping belt – Oxford Street. 

Situated in a period red brick building, this at was in shambles at the point of purchase, having been left in the original purchase condition some three decades ago. Through immaculate planning and design, we turned it into a high specification modern kitchen with Bosch appliances and an extra en-suite shower room. The project took a total of 15 weeks from point of purchase to completed refurbishment and this tight control of the project length will signicantly boost our investor’s annualized returns. 

INVESTMENT PROJECT 2 - Bloomsbury Street, W1

Bloomsbury Street lies on the edge of Bloomsbury, between Covent Garden and Soho and is one of the most promising areas in Central London. New development projects have been completed in the vicinity and achieved record-breaking per-square foot sales, including the highly iconic and luxurious Central St. Giles development, which sold a penthouse in excess of £5 million. Other projects in the pipeline include Fitzroy Square, The Colonnade Mews and The Centrepoint which are expected to lift property prices in the area signicantly in the short to medium term. 

We are extremely excited and pleased with our acquisition of this split-level, 3-bedroom penthouse at a reasonably good price below our valuations. Situated in a period mansion block with security access, porter and underground parking, this property represented an immensely valuable piece of canvas for value creation. The property is extremely dated having not been refurbished for 15-20 years and this gives us the opportunity to put our stamp on it. 

Upon completion, the property is expected to yield in the excess of 6% or could be resold to achieve a return of investment (ROI) in the region of 15%, based on conservative estimates. Due to the rarity of penthouses in this area and what we know to be an extremely desirable features in terms of features (particularly underground parking and a roof terrace), we are expecting this property to do extremely well.